B Corp is to business what Fairtrade is to coffee, or LEED is to the building industry. It's a new bottom line and an increased focus on accountability on shaping the space we're in and the people we're with. Unlike traditional corporations, Certified B Corporations are legally required to consider the impact of their decisions on their employees, suppliers, community, consumers, and the environment, thus meeting higher standards of social and environmental performance, transparency and accountability. The way we see it, it is Fair Dinkum written right into our articles of incorporation. It's the future of business, and it's already here. gNappies has been a Certified B Corporation since 2013.